New York University

Posted on Wednesday, 26 October

ATLAS Network
2011

Content Strategy, Technical Writing, Screencast Production

ATLAS YoutTube Page

The task
Developing content strategy; writing and producing original training materials for the launch of the ATLAS (Advanced Teaching, Learning and Scholarship) Network, NYU’s global academic networking, course management and collaboration platform.

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UNICEF

Posted on Thursday, 20 October

OneHR
2010-2011

Communication & Content Strategies, Creative Direction, Copywriting

OneHR Brand Bible

The task
Developing a complete identity system and providing creative direction for the launch of OneHR, UNICEF’s global human resources community brand.

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J. Crew

Posted on Wednesday, 19 October

Performance Online
2010

Communication & Content Strategies, Creative Direction, Copywriting

Performance Online 1

The task
Crafting and implementing communication strategy around the launch of Human Resources’ digital performance management system, Performance Online.

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Liz Claiborne Inc.

Posted on Monday, 17 October

LizNet
2008-09

Content Strategy & Curation, Creative Direction, Copywriting, Product Management

LizNet Front Page

The task
Redesigning LizNet, Liz Claiborne Inc.’s global intranet (12,000 users), so that it embodied a collaborative, multidirectional approach, in line with internal branding goals.

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DDB Worldwide

Posted on Monday, 10 October

DDB Connect
Tribal DDB
& Igicom
2005-06

Content Strategy & Curation, Product Management

The task
Redesigning DDB Connect, DDB’s global intranet (11,000 users), so that it engaged users and promoted a knowledge-sharing culture across an ad agency network that consisted of 200 offices in 86 countries.

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